8 Profound Alternatives for AI Visibility Tracking (2026)

The best Profound alternatives in September 2026 are aeotime, Peec AI, Otterly.AI, LLMrefs, Scrunch, AthenaHQ, Gauge and Promptwatch. Which one fits depends on why you are leaving: if it is price, LLMrefs, Otterly.AI and aeotime publish self-serve plans under $100 a month; if it is agency work, aeotime and Gauge have per-client structures; if you need enterprise depth, Scrunch and AthenaHQ are the closest match. aeotime is our product. We include it with that disclosure and treat every other tool on its public facts.

All prices and engine lists below come from each vendor's own pricing page, as of September 2026.

Why are people looking for Profound alternatives?

Profound is one of the best-funded tools in AI visibility. It raised a $180M Series D at a $1.8B valuation on September 15, 2026, and says it serves more than 1,000 enterprise brands. The product is strong. The reasons people search for alternatives are mostly about fit:

• No self-serve plan. Profound's pricing page now lists a free trial and an Enterprise plan with custom pricing. Self-serve tiers were removed in September 2026. Smaller teams that want to pay by card and start today no longer have that option.
• Trial coverage is narrow. The trial runs 50 prompts a day for 7 days on ChatGPT, Gemini and Google AI Overviews. The other engines (Perplexity, Copilot, DeepSeek, Claude, Exa and more) are listed for Enterprise.
• Agency pricing per client. Profound lists an agency plan with credits per client workspace. Third-party reports put it at $99/month base plus $399 per client workspace; confirm with Profound before you budget.
• More platform than some teams need. Profound has grown into an AI marketing suite with agents, a content workflow and 200+ integrations. If you only need prompt tracking and citations, you may be paying for parts you won't use.

Profound alternatives at a glance

Tool	Best for	Entry price (as of Sept 2026)	Engines
aeotime (ours)	SMBs and agencies wanting all engines at one price	$99/mo or $79/mo yearly (250 prompts)	8: ChatGPT, Perplexity, Gemini, Claude, AI Overviews, AI Mode, Grok, DeepSeek
Peec AI	Mid-market teams, shopping analytics	See peec.ai (Starter: 50 prompts, choose 3 models)	Choose 3 per plan; up to 13 on Enterprise
Otterly.AI	Small budgets, GEO audits	Lite $29/mo (15 prompts)	4 base (ChatGPT, AI Overviews, Perplexity, Copilot); Gemini, AI Mode, Claude as add-ons
LLMrefs	Lowest cost per prompt, keyword-based tracking	Free account; All in One $79/mo (500 prompts)	11 listed, incl. Grok, DeepSeek, Meta AI, Copilot
Scrunch	Enterprise teams, AI agent experience	Starter $300/mo or $250/mo yearly	ChatGPT, Claude, Gemini, Perplexity, AI Mode, AI Overviews, Meta
AthenaHQ	Credit-based tracking with many models	Free (300 credits); Starter $295/mo	5 on free; 11 on Starter
Gauge	Teams that want tracking plus content production	Growth $599/mo (600 prompts)	6; Claude and Grok on Enterprise
Promptwatch	Content gap analysis and article generation	Essential $95/mo (50 prompts)	4 per plan, chosen from ~10

The 8 best Profound alternatives

1. aeotime (our product)

aeotime is our product. It runs prompts across ChatGPT, Perplexity, Gemini, Claude, Google AI Overviews, Google AI Mode, Grok and DeepSeek, and reports whether your brand is mentioned, its position, cited sources and sentiment. It also audits your site's AI-readiness.

• Pricing: 7-day free trial on the aeotime plan, card required; the free tools need no signup. aeotime plan $99/month or $79/month billed yearly for 250 prompts, all engines, unlimited projects and seats. Agency plan $349/month or $279/month yearly for 500 prompts, white-label PDF reports, view-only client access and pitch workspaces (no trial).
• Why switch from Profound: every engine is included at the entry price, you can start without a sales call, and onboarding is automatic. On signup aeotime scans your site, builds a brand profile, suggests competitors and prompts, and with Google Search Console connected turns your real search queries into prompts.
• What you give up: Profound's prompt volume data, Agent Analytics (bot log analysis), SKU-level ChatGPT Shopping tracking and its AI agents. aeotime has no prompt volume data set. Marketplace and AI shopping listing audits, an API and an MCP server are coming soon, not live.
• Method note: aeotime collects answers through each engine's official API with web search on (Google surfaces through SERP data). API answers can differ slightly from the logged-in consumer app.

See the full aeotime vs Profound comparison.

2. Peec AI

Peec AI is a popular mid-market AI search analytics tool. Its pricing page lists Starter (50 prompts, 1 project), Pro (150 prompts, 2 projects) and Advanced (350 prompts, 5 projects, multi-country, Looker Studio), each with unlimited users, daily tracking and a choice of 3 models. Enterprise offers all models, up to 13. We could not confirm current prices from the page, so check them directly.

• Best for: teams that want a polished analytics interface and AI shopping data. Peec lists product catalog upload from Shopify or CSV and SKU-level visibility tracking.
• Watch for: three models per self-serve plan. If you need ChatGPT, AI Overviews, Perplexity, Gemini and Claude together, you are into Enterprise.

More options in our Peec AI alternatives guide.

3. Otterly.AI

Otterly.AI's pricing starts at $29/month for 15 prompts (Lite), then $189 for 100 (Standard) and $489 for 400 (Premium), with 15% off annually. The base engines are ChatGPT, Google AI Overviews, Perplexity and Microsoft Copilot. Gemini, AI Mode and Claude are paid add-ons priced by tier.

• Best for: very small prompt sets on a tight budget, and teams that want GEO page audits, Looker Studio reporting and MCP access.
• Watch for: add-on costs. On Standard, adding Claude, Gemini and AI Mode costs $109 + $59 + $59 a month on top of $189.

See Otterly.AI alternatives and aeotime vs Otterly.

4. LLMrefs

LLMrefs' All in One plan costs $79/month for 500 prompts, with unlimited projects and seats, CSV export and API access, geo-targeting in 50+ countries and monthly prompt volume estimates. Its site lists 11 engines, including Grok, DeepSeek, Meta AI and Copilot. You track keywords, and LLMrefs generates the fan-out prompts. A free account is available.

• Best for: the lowest price per prompt among these tools, and the widest published engine list at that price.
• Watch for: the keyword-first model. If you want to write exact prompts yourself, check that it fits. Dashboards update at least weekly, per its FAQ.

See aeotime vs LLMrefs.

5. Scrunch

Scrunch's pricing page lists Starter at $300/month ($250 billed annually) with 350 prompts and 3 seats, and Growth at $500/month ($417 annually) with 700 prompts. It covers ChatGPT, Claude, Gemini, Perplexity, Google AI Mode, AI Overviews and Meta.

• Best for: enterprise-leaning teams that want Profound-like depth. Scrunch's Agent Experience Platform serves AI bots a lightweight version of your pages.
• Watch for: seat limits on the lower plans.

6. AthenaHQ

AthenaHQ's pricing is credit-based: a free Essential plan with 300 credits on five models, and Starter at $295/month with 3,600 credits on 11 models, including Claude, Grok, DeepSeek, Meta AI and Mistral.

• Best for: teams that want a free trial run and wide model coverage, plus features like hallucination detection and an agency program.
• Watch for: credits. Estimate how many your prompt set will consume before you commit.

7. Gauge

Gauge's Growth plan is $599/month for 600 prompts tracked daily across six platforms (ChatGPT, AI Overviews, Gemini, Perplexity, Copilot, AI Mode), with 5 seats and 18 publish-ready articles a month. Claude and Grok come on Enterprise.

• Best for: teams that want tracking and content production in one tool.
• Watch for: the entry price, which is high if you only need tracking.

8. Promptwatch

Promptwatch's pricing starts at $95/month (Essential: 1 project, 50 prompts, 4 models), then $245 (Professional) and $579 (Business). Business adds shopping insights and state and city-level tracking.

• Best for: answer gap analysis and generating content to close the gaps.
• Watch for: four models per plan, chosen from its list.

How to choose a Profound alternative

Answer four questions before you shortlist:

1. Which engines do your buyers use? If you need Claude, Grok or DeepSeek, several tools charge extra or limit you to a subset. Count engines × prompts, not just the headline price.
2. How many prompts do you really need? Most brands start with 50–250 prompts: category questions, comparison questions and brand questions. Pick a plan that fits that set, not the biggest tier.
3. Do you need prompt volume data? If deciding which prompts matter is your main problem, Profound, LLMrefs, Peec AI and AthenaHQ offer volume signals. aeotime does not; it uses your Google Search Console queries instead.
4. Are you an agency? Look for per-client structure, white-label reporting and client access. aeotime's Agency plan and Gauge's agency pricing are built for that.

For a wider view, read our best AI visibility tools roundup or see what AI visibility tracking involves.

Next step

If you want to see how AI engines describe your brand before choosing a tool, run the free AI visibility checker. If you are comparing plans, aeotime's pricing is public and includes a 7-day trial.